See what’s working across every channel, and what to fix next.

PipeHalo reads your LinkedIn, Google and Meta ad data alongside your CRM. Every week it shows what to fix, what to optimize and what’s performing, with conversions and cost per conversion for every channel.

Request a pilot Pilots are open to B2B demand gen teams.

Monday Brief

Week of Oct 5
Audience too small LinkedIn, Enterprise ABM

31,400 members. The campaign delivered 46% of its weekly budget.

Fix: add Director seniority and two adjacent job functions to reach about 60,000 members.

Creative fatigue LinkedIn, Retargeting

Frequency hit 5.2 per member and CTR is down 34% from its 90-day average.

Fix: rotate in two new ad variants and cap frequency.

Top performer Google Ads, Brand search

42 conversions at $118 each, 38% below your cross-channel average. 12 became opportunities.

Optimize: shift budget here from LinkedIn Retargeting while it fatigues.

Sample brief with illustrative numbers.

An analyst's weekly review of your paid media, done for you.

  • What to fix

    Budget pacing, audiences too small to deliver, broken UTMs and campaigns spending without converting, flagged the week they start with the evidence and a recommended fix.

  • What to optimize

    Rising frequency, falling click-through, climbing costs and budget concentrated in one place, with specific changes to bids, audiences and creative.

  • What’s performing

    Conversions, cost per conversion and pipeline by channel, campaign and source, plus a one-page summary you can bring to leadership.

Works with LinkedIn Ads, Google Ads and Meta Ads alongside Salesforce or HubSpot. PipeHalo only reads your data; it never changes your campaigns or CRM records. Your data is never used to train AI models.

Run a pilot with us

We are working with a small group of B2B demand gen teams to shape PipeHalo. Pilot teams get full access, a direct line to the founder, and real input on what we build next.

Request a pilot